COM-419 Social Media Solutions

Students will be introduced to the various social media strategies used by communication professionals to promote mission, build community, and encourage interactivity among current and prospective affiliates and constituents. Included will be case studies using the leading social media platforms and resources. Students will collaboratively develop and propose a social media strategy. Prerequisite: All 100, 200, and 300-level courses in the Digital Communication program or by permission

Credits

3