BS - Digital Communication

The Digital Communication Major is designed primarily for experienced communication project managers, contractors, producers, and digital solution providers. Students will apply the principles of storytelling and community building to various digital media deliverables including email, still images, motion video, social media, gaming, mobile applications, and graphic design for print and digital output. The program provides opportunity for updating working production skills with an introduction to the Adobe Creative Suite of products as distributed throughout the program. A cross curricular emphasis in presenting and proposing, technical writing, applying research and analytics to media solutions, creative process leadership and participation, and managing production projects is included from a Christian world-view.

Graduates from this major will be able to:

• Solve communication problems through digital media solutions.
• Design the steps needed to produce various digital media deliverables.
• Propose cost-scalable communication strategies using digital media.
• Collaboratively develop digital media solutions by leading and participating on a creative team.
• Propose the best analytics for digital media solutions.