2019-2020 Catalog

 

MGMT-522 Business Strategy and Policy

This course contextualizes the functions of business within a framework of strategic management that considers the direction and goals of an enterprise; social, political, technological, economic, and global factors; industry and market structures; and organizational strengths and weaknesses. Emphasis is placed on the critical analysis of businesses from a general management perspective and the consideration of cultural and ethnicity differences as means for creating value and ensuring sustainable organizational success. Students will develop and evaluate a virtuous business framework that is tailored for specific industry and organization situations.

Credits

3
Indiana Weselayan